Harold J. Simpkins, Partner Complete CV
Harold's business career includes five years of product management with two multinational consumer packaged goods manufacturers, nine years of account management with a major advertising agency, and fifteen years of marketing consulting. In addition, he has directed the successful introduction of new products, led a major national expansion for a Canadian retailer, managed turn-arounds for declining products, and helped clients achieve significant sales and market share increases. Harold has developed and managed programs and campaigns that have won the Canada Award for Business Excellence in Marketing and the Retail Council of Canada Marketing Communications Award.
Marc Heusner, Associate Complete CV
Marc has more than 20 years experience in planning and implementing integrated, innovative marketing programs for a wide range of companies. His specialty is combining sound business planning with creative implementation of effective communication practices. He makes sure that his clients are responsive to market needs and their messages are clearly understood by target markets. When managing a product launch or promotion campaign, he is expert in coordinating all the elements so they reinforce each other and deliver a consistent message.